Data Science versus Analyst

Data Analyst vs. Data Scientist: Which do you need?

The World Economic Forum’s Future of Jobs Report 2020 ranks “data analysts and scientists” #1 for growing job demand, but the two roles are NOT interchangeable. Even before global pandemic struck, companies were struggling to make their data work for them. Now, thanks to the Great Reshuffle, your data analytics team (if you were fortunate…

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Data and analytics

Using BI & AI to Get the Most Out of Your Data

Global business spent $189 billion last year on big data and business analytics solutions, and IDC says that number will climb to $274B by 2022. Yet Gartner reports 91% of organizations fall short of “transformational” data and analytics. What are we doing wrong? Maybe the problem is how companies think about their data. Data used…

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Data Storytelling

Data Storytelling Inspires Action

Data storytelling is the most powerful tool your organization has to motivate your team into acting on business intelligence (BI). But data storytelling isn’t just charts and graphs. It’s much more than clear, concise data visualizations. So, how do you tell a compelling data story that inspires action and elicits change? I’m so glad you asked!

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Data_Story_Telling_Prequel

Data Storytelling: The Prequel

Humans have been telling stories for as long as we’ve been on this planet. Our stories connect us and help us make sense of the world. In his book “The Storytelling Animal,” Jonathan Gottschall says our love of narrative is what sets people apart from all other species. Now that our economy increasingly runs on data, it makes perfect sense that we humans need to storify all those facts and figures in order to really engage with them in a meaningful way.

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Business Intelligence

Business Intelligence Sans Perfect Data

Business intelligence (BI) is a little like starting a business or becoming a parent. You know there are big potential benefits (e.g., improved data visualization, operational efficiency and decision-making), but it’s an intimidating prospect. If you wait until you’re completely 100% ready, you’ll never take the leap. Gartner says a whopping 87% of organizations are…

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