Cloud Power to the People

3 minute read

The tech world is abuzz with news coming out of Microsoft Ignite 2018: new tools to try, new features to eagerly anticipate, and of course, lots of to-do lists. Brad Anderson’s Why and how you simplify IT with Microsoft 365 caught our eye, but not for the reasons you might think. Sure, if you run a Microsoft shop, you probably want to heed his advice. But there’s a broader message here:

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Mind Over Machines Names Business Strategist Steve Navarro VP of Sales & Marketing

Software Consultancy Bucks “Best-Kept Secret” Status 

Mind Over Machines has a 30-year track record of helping businesses work smarter. The software and data consultancy maintains consistent growth through high visibility projects, yet it remains the “Mid-Atlantic’s best-kept secret.” When old friends Tom Loveland and Steve Navarro met for coffee, the vision for a higher profile began to reveal itself. Now they are working together to realize that vision.

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Diversity Strengthens Higher Ed & Higher Tech

5 minute read

The Waterfront Tech Series soared into its second season with Episode 5: Higher Tech, Higher Ed. This time, the quarterly learning and networking event examined how technology is being used to develop and retain talent at all levels. Whether you are preparing students for college or graduates for the workforce, tech plays a vital role in getting people ready for what comes next.

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How CRMs Help Nonprofits Serve

8 minute read

We’ve been trying hard lately to convince people that CRMs do more than track customers. They are not the exclusive domain of corporate sales and marketing. That’s why we prefer to call them XRMs, where the X stands for any variable you want to track. But if you’re not a math person, that pseudonym may make you uneasy.

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Business Intelligence: Ditch Your Excuses & Assumptions

8 minute read

My journey into business intelligence (BI) began with an IBM commercial about a bakery. Using analytics, the bakery uncovered a customer coping method of sorts: People buy more cakes when it rains. This unexpected insight allowed the shop to better plan its inventory based on the weather forecast. I was fascinated by how a company could use data to find patterns and then use those patterns to improve their business processes. From that moment, I was hooked.

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6 Lesser-Known Uses for Your CRM

9 minute read

Last week, Mike convinced you to push through your anxieties to find the CRM that works for you. Now you have this perfectly tailored CRM that fits the way you do business. It’s saving you all kinds of time and money and offering fresh new business insights. You use it to track marketing, sales and service. That’s what CRMs do, right?

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3 Common CRM Myths: Busted

7 minute read

Poor data quality, outdated systems, broken business processes. These are the top complaints we hear from technology leaders – and every other type of strategic leader, from finance to operations.

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Passing the Azure Exam 70-535 – Tips and Tricks

6 minute read

Prior to 70-535: Architecting Microsoft Azure Solutions, I’d never taken a Microsoft Certification exam, nor did I have much experience with Azure. I was definitely out of my wheelhouse. Then I had a senior architect, who works in Azure daily, tell me it took him three tries to pass. Not the most encouraging pep talk.

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